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We pride ourselves on personalised service excellence focused on creating long lasting relationships with our clientele and serving them to the best of our ability meeting their design and manufacturing needs, insuring a lifetime of friendship, support and loyalty.

We offer a specialised one on one jewellery design service where a client with specific taste and requirements can liaise with our designers and create their own unique jewellery piece exclusive to them.

Mr. Ashok Shah believes and stands by this quote which is family motto:
“There is magic within every woman, a creative genius that never fails to amaze me. I simply bring out the best of this magic into the physical world creating a magnificent piece of jewellery that embodies the spirit of the woman it was created for. The splendor and the glory belong to the wearer who chooses a special occasion to present her unique dream jewellery piece. A single priviliged moment that could take days, weeks or even months to plan comes alive on the wearer. It is an honour for me to contribute to that moment.”

We stock an exclusive range of platinum, gold, diamond and tanzanite and gemstone jewellery. We have developed from a traditionalist jeweller to a multi-skilled jeweller catering for a diversity of tastes.